Green Beauty?! Meet The Ecofabulous Zem Joaquin!

I love to meet other beauty junkies! When we meet, we immediately know “You have the beauty gene! ” Just say the word “Mascara” or “Moisturizer”, and we’ll listen and chat for hours.  What I truly love about our “addiction”, is the diversity amongst my junkie sisters.  Some love the Dermatologist and in office products.  Some love there Nurse Practitioner and the magic that happens behind closed doors.  I’m a big fan of this with my BFF Lynn Bartels from Skin Spirit in Palo Alto California! Others are consumed about finding the right concealer, lip balm…..It goes on and on.  Recently I had the pleasure of meeting a charming, gorgeous kindred spirit who has developed an amazing Green philosophy to promote health, well-being, and gorgeousness, while helping keep the planet healthy! Ladies meet the ecofabulous Zem Joaquin!  Eco expert Zem founded Ecofabulous because of her own personal journey.  Both of her children were battling asthma so she began to suspect that the products she was using in her home were toxic and making their asthma worse. As with most pioneers, she lost trust in the status quo and made the conscious decision to turn toward an eco-lifestyle. Her inspiration came from mentor William McDonough’s “Cradle to Cradle” philosophy.  Now Zem advises big green organizations including Global Green, Healthy Child, Healthy World and Teens for Safe Cosmetics.  Zem is totally committed to keeping ecofabulous consistent with the high sustainability standards of these organizations!  You go Zem!


So knowing my girls the way I do, you might be saying “I’m interested but where do I start?”  Zem makes it easy with her web site!  She said to me “Harvey, Ecofabulous is like your trusted friend, personal shopper, and inside source for living the well lived “eco” life. The sites “IT” guide gives  the 411 for environmentally conscious beauty, fashion, home, kids and lifestyle products and experiences.  I love one stop shopping and the thought of having a personal shopper!  It doesn’t get better than that!


It seemed like we talked for hours about favorite products.  This woman really knows her stuff.  Check out these “Zem Eco Friendly Brands” when you’re looking for your next beauty fix!  Weleda Iredale and josie Maran I love it! Beauty with a conscience!  Also Zem told me they will have an APP that allows you to compare any product with and eco friendly product!  Girls are so smart!

So there you go!  Beauty Junkies unite! Be gorgeous and save the planet!










1 comment

Muchas gracias. ?Como puedo iniciar sesion?

uwxyagcmce March 24, 2021

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